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The Marketing Hourglass
You’ll here marketers talk about developing a Marketing Funnel, but when it’s done right it looks more like an Hourglass.
Knowing the basics will help focus what you say and where you spend your money. Some quick tips about your customer, your message and media choices.
Digital or Analog?
Is it time to dump print and just go digital? Not always. For some, digital has helped make print results even better!
Using Social Media
Its a new tool in your toolbox. But does it work? Let’s talk about a realistic approach to social media.